QNB1358 - Head of Branch Branch Implementation & Merchandizing
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Business UnitQNB - Qatar
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DivisionCommunications
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DepartmentMarketing & Communications
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CountryQatar
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Closing Date29-Feb-2016
About QNB
Established in 1964 as the country’s first Qatari-owned commercial bank, QNB Group has steadily grown to become the largest bank in the Middle East and Africa (MEA) region.
QNB Group’s presence through its subsidiaries and associate companies extends to more than 31 countries across three continents providing a comprehensive range of advanced products and services. The total number of employees is more than 28,000 serving up to 20 million customers operating through 1,000 locations, with an ATM network of 4,300 machines.
QNB has maintained its position as one of the highest rated regional banks from leading credit rating agencies including Standard & Poor’s (A), Moody’s (Aa3) and Fitch (A+). The Bank has also been the recipient of many awards from leading international specialised financial publications.
Based on the Group’s consistent strong financial performance and its expanding international presence, QNB currently ranks as the most valuable bank brand in the Middle East and Africa, according to Brand Finance Magazine.
QNB Group has an active community support program and sponsors various social, educational and sporting events.
Role Summary
You will be responsible for ensuring local and international merchandising teams are complying with branding/ rebranding plan in local and international QNB branches and subsidiaries based on the branding strategy and CI branding guidelines. You will oversees the quality, efficiency, and costs and time turnaround.
Role Description
Anticipate customers’ needs and continuously revisit services and products offered in order to differentiate them from competing offerings.
Encourage and guide people in exceeding set standards.
Identify emerging customer service opportunities and provide workable solutions.
Set the short, medium, and long term strategy objectives for the Branch Implementation and Merchandising function.
Perform surprise branch visits in local and international markets to inspect and audit the quality of implementation and merchandising.
Highlight where needed on several milestones to be agreed with the Heads of Local and International Merchandising.
Ensure that the image delivered through the merchandising used in Branches and subsidiaries is an accurate reflection of the Bank’s communications strategy and in compliance with the set guidelines within local and international branches.
Set, in coordination with Engineers, the guidelines on floor plans and communicate to ensure the plans are properly interpreted and highlight on the branding items needed within those branches.
Ensure brand distribution across QNB branches and subsidiaries; both locally and internationally through the merchandise and print works in those branches.
Supervise all branding items to ensure that all is based on guidelines set by the Corporate Identity (CI) section.
Supervise the production and publication of branding items to guarantee consistency with the set guidelines for all signage, fascia images, advertising and event setup items.
Oversee the implementation of print works and branding items in branches by following up with the merchandising function on the status of old and new branches.
Filter, in coordination with the Brand and CI guidelines function, the cultural impact on branding within international markets and ensure such is reflected on branding items used in branches.
Approve the Merchandising plans developed by the Heads of local and international merchandising.
Establish working relationships with suppliers to achieve the best possible cost, delivery and service.
Develop local capability and enforce Qatarization.
Receive all information on merchandising and print work suppliers and select the most efficient to work with.
Demonstrate speed and flexibility in decision making and take decisive action when circumstances call for this approach.
Consider wider impact of decisions across the organization and encourage people to take decisions and quickly escalate the issues in case of any difficulty.
Endeavour for superior performance & takes personal accountability to meet deadlines in rapidly changing, ambiguous environment & unfavourable conditions.
Provide assistance or coaching as needed and express confidence in the individual.
Clearly articulate resource requirements and obtain management approvals for the same to ensure successful change while balancing the resources in most optimum manner.
Ensure high standards of confidentiality to safeguard commercially sensitive information.
Understand the integration of Divisional plans and support Departmental plans.
Establish targets and design systems to fulfil the strategic objectives & Mission of the Bank.
Good understanding of Communication tools/ items and related best practices.
Good oral and written communication skills in English and Arabic (preferred).
Demonstrated ability to create efficient work plans and a high level of coordination among team members.
High degree of understanding of Customer Service parameters and guidelines.
Qualifications
University graduate with a degree in Business Marketing or Advertising, or related discipline.
Minimum of 10 years of experience in Communications Departments preferably in the Banking industry or as art directors in advertising agencies; with at least 2 years managerial capacity within a certain function.
Note: you will be required to attach the following:
- Resume/CV