QNB1387 - Senior Product Officer - Key Accounts Relationships (Retail)

Business Unit: -
Division: -
Department: -
Country: Qatar
Closing Date: 23-Jan-2016
About QNB

Established in 1964 as the country’s first Qatari-owned commercial bank, QNB Group has steadily grown to become the largest bank in the Middle East and Africa (MEA) region.

QNB Group’s presence through its subsidiaries and associate companies extends to more than 31 countries across three continents providing a comprehensive range of advanced products and services. The total number of employees is more than 28,000 serving up to 20 million customers operating through 1,000 locations, with an ATM network of 4,300 machines.

QNB has maintained its position as one of the highest rated regional banks from leading credit rating agencies including Standard & Poor’s (A), Moody’s (Aa3) and Fitch (A+). The Bank has also been the recipient of many awards from leading international specialised financial publications.

Based on the Group’s consistent strong financial performance and its expanding international presence, QNB currently ranks as the most valuable bank brand in the Middle East and Africa, according to Brand Finance Magazine.

QNB Group has an active community support program and sponsors various social, educational and sporting events.

Role Summary:

You will be primarily responsible to assist the Product Manager - Key Account Relationships and Head - Retail Wealth Management to assist in acquisition of bulk corporate employee payroll, drive growth in Retail  Deposit & Loan product sales to employees working in large corporate entities, increase Retail business penetration at company level to improve profits. 

Role Description:

Develop and implement strategies relating to bulk employee payroll acquisition, increase deposit and loan sales volume and profit targets.

Refine, develop and launch new corporate employee payroll benefits to maximize market share, revenues and profit within key account segment.

Initiate and develop direct marketing activities to maximize sales and product take up/ utilization.

Manage the approved marketing budget working closely with the relevant functions to optimize promotional spending.

Identify potential large corporate entities for bulk payroll acquisition.

Visit corporate entities, establish relationships with key personnel and influencers for bulk employee payroll acquisition.

Ensure corporate payroll products and promotional offers are effectively communicated to all employees.

Raise customer awareness, increase deposit & loan product penetration at company level.

Measure customer attrition and implement customer retention strategies to maximize repeat business/customer loyalty.

Identifying and successfully implement ‘cross-sell’ opportunities.

Working with the team, devise a detailed tailored package to meet customers requirements that maximizes number of new customers.

Prepare business proposals for development of corporate employee payroll products and promotional campaigns.

Manage promotional sales sites / kiosks including staff awareness training etc. as and when required.

Provide training and product information throughout retail network.


University graduate with at least 5 years managerial experience in financial services with a specialization in bulk sales management.

Well-informed of the market competitive structure, industry practices and any regulations for bulk sales products and services. Local market knowledge is advantageous

You must have a Bachelor’s degree.

You will have the following additional skills/knowledge:

  • Possess a good knowledge of the bulk sales management, its products and related risks together with a good knowledge of operations and control.
Note: you will be required to attach the following:
1. Resume / CV