Role Summary

You will work closely with Group Private Banking and Group ITD to establish a high standard of Business Intelligence capability for Group Private Banking through the Data-Warehouse and other analytical tools and automations. The main objective is to enable Group Private Banking business and support units to monitor business drivers and key performance indicators and to provide the decision makers with ready access to the information and analytics required for decision making on various aspects of their business. The incumbent will help the Group Private Banking team to develop a clear unified understanding of customer behavior, needs and lifetime value and will support them in improving the cross sell Ratios.

Role Description

Thorough portfolio analysis, to assist Group PB to develop an understanding of product price elasticity for specific
product categories to assist product-pricing decisions.
Assist AGM PB to develop and present the business case for Data Warehousing and other Automations in partnership
with GM IT and to manage project implementation for the Business.
To assist customers in all their queries on Bank’s product and seek solution to their requests.
Maintain activities in accordance with Service Level Agreements (SLAs) with internal departments/units to achieve
improvements in turn-around time.
Build and maintain strong/effective relationships with related departments/units to achieve the Group’s objectives.
Provide timely/accurate data to external/internal Auditors, Compliance, Financial Control and Risk when required.
Work closely with PB Business Heads and provide them all kind of BI support.
Ensure development and implementation of effective/ efficient reporting and tracking systems for Group PB to facilitate
accurate analysis of portfolio, cross-sell and segmentation.
Establish a process of obtaining Financial KPI through FCD and tracking against the Budget / Target.
Responsible for the robustness and defensibility of analysis of portfolio, cross-sell and segmentation.
Develop portfolio analytics to monitor business drivers and key performance indicators for different products (cards,
loans, deposits, investments, FX, etc.) and segments.
Develop and track product and customer profitability data.
Develop interrogation analytics for each business portfolio to enable better targeting of direct mail and other below the
line promotions aimed at specific target segments improving ROI from campaign spend.
Thorough portfolio analysis, to support business unit in the development of new product and service value propositions.
Assist each business unit through portfolio analysis in developing an understanding of price elasticity for specific
product categories and facilitate product-pricing decisions.
Work closely with Product Development team and provide inputs for Market Sizing Studies.
Ensure preparation of the formatted reports e.g. retention, activation, top-ups reports and ad hoc reports.
Support AGM PB to educate the PB team on the full spectrum of data warehousing potential and employment options
and to define and implement a vision for data warehouse architecture.
Put in place a good Business Intelligence Plan that ensures that managers and decision makers have an easy to use
tool that they can master with minimal training, to run their own reports and create ad-hoc queries on their own to take
informed business decisions

To ensure that the BI applications are robust and tie in to other key applications like CRM and core systems as well in
order to analyze and predict customer behavior and to look at aspects like processing costs and efficiency.
Works with other support areas like Operations and Group ITD on initiatives for Data Cleansing and Data Enrichment

Ensure high standards of data protection and confidentiality to safeguard commercially sensitive information.
Maintaining utmost confidentiality concerning customer and internal bank information obtained during the course of
business and provide such information on a need to know basis only to Senior Management of QNB, Audit and
Compliance functions, and relevant Regulators.
Maintain high professional standards to uphold QNB's reputation and to strengthen its market leadership position.
All other ad hoc duties/activities related to QNB that management might request from time to time

Qualifications

University graduate preferably with a Major Banking, Finance, Accounting, Economics, Business Administration or Information Technology

At least 10 years banking and consultancy experience, of which at least 3 years role in a customer intelligence/ business analytics function within a major international banking institution.

Familiarity with data warehousing and customer analytic applications and well informed of the market competitive structure.

Required Special Skills:

• Specialist knowledge of data mining techniques

• Ability to critically examine and evaluate large amounts of data to identify trends/ deviations and interpret the same.

• Good oral and written communication skills.

• Ability to make decisions quickly.

• Working knowledge of the Retail and Private Banking industry.

• Good interpersonal skill and a good team player.

• Excellent oral and written communication skills (including report writing) in English and Arabic.

• Understanding of the relevant laws, regulations, and practices.

• Ability to make decisions and follow through with initiatives.

• Personal integrity and self-management.

• Planning, organizing, and analytical ability.

• Results oriented.

• Strong analytical skills and the ability to communicate both verbally and in writing with all levels of management